Seeking a sponsorship to develop “Finiverse”, an incredible new banking system aimed at people in need of some financial organisation, our client suddenly found themselves requiring marketing and promotional guidance. With a tight turn around and a brief that asked us to “develop their brand and explain to Australians how their product differed from the big banks”, we had a lot of work to do.
Not only did we create the script and simplify their product descriptions and language for their audience, we developed the company branding, designing a fully motion graphics based informative promotional video that was relatable to both the young and the young at heart.